Cast Iron Champs Since 1925

Client
Le Creuset
services
Food Styling, Photography.

You might have noticed the uptick in prosumer cookware from various millennial friendly startups with their cool color-ways and sexy packaging, but...have you met the most influential brand in cast iron cookware in the history of all time?

Le Creuset approached us to modernize their look and showcase their cookwares cultural range. We partnered up with celebrity chef Esther Choi of MokBar, to showcase some signature Korean dishes for the photoshoot.

Kimchi Stew in Le Creuset Signature 1.75 QT sauce pan
Bibimbap in Le Creuset Signature Enameled Skillet Pan